— Photographer:  / February 19, 2025
organic modern living room with beige sofa and armchairs and a textured bench

By day, a 29-year-old businesswoman is sharp, tenacious and barrier-breaking, storming through the finance world. But after hours, the self-made entrepreneur’s tenderhearted underbelly emerges. “People say I’m a velvet fist in an iron glove,” she confesses. “The business field can feel like a war zone at times. So, I wanted my home to be where I let that inner soft side out—a refuge that supports contemplation and reflection.”

Her chosen abode—a River North converted warehouse loft—also appeared tough and no-nonsense at first glance. Raw concrete ceilings, exposed ducts and century-old brick walls don’t necessarily exude cushioned comfort. But when designer Becca Jarrad first saw these weathered finishes, she knew a soft, tactile heart lay beating behind its industrial bones. The trick was “finding a way to work with these details, bringing in things that made them look like we deliberately selected them,” the designer explains.

Home Details

Interior Design:

Becca Jarrad, Studio Eidos

Home Builder:

Jake Ross, Jake Ross Remodeling

Styling:

Kimberly Swedelius

Jarrad partnered closely with general contractor Jake Ross to incorporate materials that would deepen the loft’s textured depths. The client had first imagined a serene, all-white palette, “But I wanted to step down in tone, still keeping everything soft and neutral but with a lot of beige, taupe and honey,” the designer says. These hues blend into the apartment’s timeworn materials while also “lending a Zen, spa-like experience, because they feel more natural.”

The existing floors were refinished, restoring their cognac warmth. To complement the rich hue, Jarrad chose rift-cut white oak built-in closets with doors in a parchment-like finish for the new foyer. “We wanted it to be a very impactful moment when you walk into the space while ultimately hiding all of the things that the home requires,” she notes. Ross’ team then reframed the space into a cocoon-like entrance by adding one wall and rounding the edge of another, “so you experience this soft curve as you’re entering,” the designer describes.

organic modern kitchen with white oak open shelving and oak bar stools

Loyal T Cabinetry crafted the kitchen’s white oak display shelving. Oak stools by Sekt pull up to the peninsula, which is topped with Bianca Perla quartzite from Terrazzo & Marble Supply Companies. The black Bosch range adds contrast.

entryway with curved limewash walls

Hand-applied limewash by The Decorative Finish cloaks the entry’s curved walls. JH Custom Furniture-made stools covered in a Colefax and Fowler check provide a moment of pause. Milk-glass Allied Maker sconces and an Arteriors pendant illuminate the space.

organic modern kitchen with white oak open shelving and oak bar stools
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